
Commentary: Why in-house programmatic will transform how brands communicate
April 28, 2020
0 min
Many of the top brands in the world are bringing digital programmatic advertising buying in-house. This represents[...]

COVID-19 crisis brings CDP vulnerabilities to the forefront
April 20, 2020
1 min
Current remote working conditions may result in a higher likelihood of problems with data input, analytics and[...]

Google Reveals How Search Behavior Has Changed During COVID-19 Pandemic
April 20, 2020
0 min
Google has published data on recent search trends, revealing the top 5 ways search behavior is changing[...]

Platform Trends and Responses to COVID-19
April 20, 2020
1 min
CREATING AN OUTLET FOR VETTED AND CURATED CONTENT During this time of crisis, people are actively seeking[...]

The State of Programmatic in COVID-19 Times
April 20, 2020
1 min
Welcome to the new normal, where businesses across the globe experience the impact of the COVID-19 and[...]

CPMs Take A Hit, But Programmatic Auctions Have Healthy ROAS – For Now
April 20, 2020
0 min
While the increased digital media supply caused by the pandemic has prompted CPMs to plummet – dropping[...]
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