• PC Mag Logo Arnaud Fischer Digital Marketing COnsultant

    Gartner’s Top Strategic Technology Trends for 2021

    October 30, 2020

    1 min

    Gartner's list of the most comprehensive trends that CIOs and other senior executives should be paying attention[...]

  • chief martech arnaud fischer digital amrekting consultant

    Martech 2030: Five Trends in Marketing Technology for the Decade of the Augmented Marketer

    October 30, 2020

    1 min

    Four months ago, I started a collaboration with Jason Baldwin, the global head of product management at[...]

  • Marketing Dive Arnaud Fischer Consultant Digital Marketing

    Forrester: AI, automation will shrink ad agencies in 2021

    October 30, 2020

    1 min

    Artificial intelligence (AI) and automation technologies will lead advertising agencies to handle more tasks with fewer workers[...]

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  • media post digital marketing arnaud Fischer consulting

    RTB House Creates Streaming Video Ads, First Major Product From AI Marketing Lab

    September 9, 2020

    1 min

    RTB House is using deep learning, artificial intelligence and first-party data to create streaming video ads aimed[...]

  • arnaud fischer keyword programmatic advertising

    ‘A healthy rebound’: Programmatic rally continues for publishers

    September 9, 2020

    1 min

    The optimism many publishers felt about their programmatic advertising prospects last month may have been well placed.[...]

  • search engine journal arnaud fscher digital marketing consultant montreal

    Remember When Keywords Mattered Most in PPC? Well, That’s Changing

    September 9, 2020

    1 min

    Keywords – the most important thing to you in search – is going the way of the[...]

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