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mAI Current Thinking
AI marketing systems, evidence and implementation
Research, analysis and practical guidance on the AI Marketing OS, AI Marketing Brain, Human Command, governance, GEO, measurement and the operating decisions behind applied AI marketing.
Use the articles to go deeper on specific problems while keeping the broader mAI Framework, architecture and evidence model in view.
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Why Companies Turn To Digital Marketing To Survive COVID-19
March 23, 2020
0 min
In the coming months, businesses are going to become more reliant than ever on their digital strategy.[...]

Understanding the Evolution of Martech in 2020
March 23, 2020
0 min
With the start of the new decade, marketers and technologists alike have both an opportunity and a[...]

Programmatic Advertising: Walled Gardens May Be The Real Winners
March 23, 2020
0 min
Richard Durant Deep Value, research analyst, tech Summary Programmatic advertising will continue to grow in the coming[...]

Everything you need to know about B2B Marketing Automation
March 23, 2020
1 min
Maximizing your work-from-home hours with martech research? We've got you covered. Pamela Parker on March 20, 2020[...]

B2B turns to digital marketing in the wake of coronavirus outbreak
March 18, 2020
1 min
Interteam Content Services' Dan Gerstenfeld illustrates how marketing budgets, allocated to industry events, are now transferred to[...]

Is your martech stack missing an enterprise SEO platform?
March 18, 2020
1 min
Here are a few questions companies should ask themselves before exploring a purchase. Making sure your company,[...]
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