RESOURCES · Overview · White Paper · Evidence Methodology · Applied Evidence · Test Deployments · Current Thinking · FAQ
mAI Current Thinking
AI marketing systems, evidence and implementation
Research, analysis and practical guidance on the AI Marketing OS, AI Marketing Brain, Human Command, governance, GEO, measurement and the operating decisions behind applied AI marketing.
Use the articles to go deeper on specific problems while keeping the broader mAI Framework, architecture and evidence model in view.
Explore current thinking
Search the knowledge base or browse the latest research and operating guidance.
Making The Most Of Your Marketing Team During COVID-19
April 4, 2020
1 min
COVID-19’s sweeping impact on business is already being felt across the globe and all signs indicate that[...]
COVID-19 is accelerating digital transformation
March 30, 2020
1 min
Health above all! We must now reach past the shock stage. COVID-19 is having a sweeping impact[...]
Coronavirus crisis gives marketers time to focus on martech adoption
March 30, 2020
1 min
Call your vendors and ask for best practices. Focus on your collaboration with IT, experts say. Jennifer[...]
Advertising Vs Coronavirus: Part One – Ad Tech
March 30, 2020
0 min
In the first of a series covering the effect of the ongoing outbreak of the Covid-19 strain[...]
How to Navigate Your Digital Marketing Presence During COVID-19
March 30, 2020
0 min
Businesses across the world are coming to terms with the revelation that daily procedures are quickly changing[...]
Reducing digital marketing due to COVID-19? Read this first
March 30, 2020
1 min
Here's some advice about being hands-on with paid search accounts and mindful of your content during this[...]
Follow the operating conversation
Receive updates on AI marketing architecture, governance, measurement, search/GEO and applied implementation. No promise of frequency, only material updates worth sharing.
