ZDnet Arnaud Fischer Digital Marketing Consulting Montreal

The disruptors are being disrupted, and the rush is on to digitally transform everything, in two weeks’ time. It’s time for IT professionals to step up, urge calm, and lead organizations through turbulent times — once more.

Back in the early 1990s, in the aftermath of a tough economic recession, I had some long heart-to-heart chats with the CEO of an ERP software company. His mood was pessimistic, as the sour economy had slowed down his business, and he was uncertain about support from IBM, which had its own problems at the time, and also controlled the underlying platform of his applications.

More …

 

Published On: April 28th, 2020 / Categories: Uncategorized /

Share this article

Latest Insights

mAI Intelligence Briefing

Practical insights on AI marketing systems, decision intelligence, governance and the evolution of the mAI Framework.

Categories

Explore mAI

See how the AI Marketing OS, AI Marketing Brain and Human Command connect strategy, execution, measurement and governance.