Trends in online spending outperformed offline in several key product categories for the period of Nov. 1 – Dec. 24 versus a year ago – comScore.
- The top growing online product category for the season was Sport & Fitness, which grew 18%.
- The 2nd. fastest-growing category was Video Games, Consoles & Accessories, which grew 14%.
- Sales of Apparel & Accessories up 4% online, compared to a 19%-21% decline in overall sales of the category.
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