Trends in online spending outperformed offline in several key product categories for the period of Nov. 1 – Dec. 24 versus a year ago – comScore.
  • The top growing online product category for the season was Sport & Fitness, which grew 18%.
  • The 2nd. fastest-growing category was Video Games, Consoles & Accessories, which grew 14%. 
  • Sales of Apparel & Accessories up 4% online, compared to a 19%-21% decline in overall sales of the category.

 

Published On: January 4th, 2009 / Categories: comscore, eCommerce /

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