{"id":19854,"date":"2025-03-12T07:41:23","date_gmt":"2025-03-12T11:41:23","guid":{"rendered":"https:\/\/marktg.ai\/portfolio-items\/marketing-pilote-par-lia-pour-lindustrie-technologique\/"},"modified":"2025-04-04T09:15:43","modified_gmt":"2025-04-04T13:15:43","slug":"marketing-pilote-par-lia-pour-lindustrie-technologique","status":"publish","type":"avada_portfolio","link":"https:\/\/marktg.ai\/fr\/portfolio-items\/marketing-pilote-par-lia-pour-lindustrie-technologique\/","title":{"rendered":"Marketing pilot\u00e9 par l&#8217;IA pour l&#8217;industrie technologique"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" 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style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1536\" height=\"480\" title=\"mAI Logo long (1)\" src=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?fit=1536%2C480&ssl=1\" data-orig-src=\"https:\/\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png\" alt class=\"lazyload img-responsive wp-image-17735\" 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https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=460%2C144&amp;ssl=1 460w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=500%2C156&amp;ssl=1 500w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=540%2C169&amp;ssl=1 540w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=600%2C188&amp;ssl=1 600w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=669%2C209&amp;ssl=1 669w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=700%2C219&amp;ssl=1 700w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=768%2C240&amp;ssl=1 768w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=800%2C250&amp;ssl=1 800w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=940%2C294&amp;ssl=1 940w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=1024%2C320&amp;ssl=1 1024w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?resize=1200%2C375&amp;ssl=1 1200w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/06\/mAI-Logo-long-1.png?w=1536&amp;ssl=1 1536w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 600px\" \/><\/span><\/div><div class=\"fusion-lottie fusion-lottie-1\" data-id=\"1\"><div class=\"fusion-lottie-animation\" data-path=\"https:\/\/marktg.ai\/wp-content\/uploads\/2024\/09\/Animation-1727172162035.json\" data-loop=\"0\" data-reverse=\"0\" data-speed=\"1\" data-trigger=\"none\" data-start_point=\"0\" data-end_point=\"100\"><lottie-player speed=\"1\"><\/lottie-player><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:60%;--awb-order-medium:0;--awb-spacing-right-medium:3.2%;--awb-spacing-left-medium:3.2%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\"><\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-1\" style=\"--awb-content-alignment:left;\"><\/div><div class=\"fusion-title title fusion-title-2 fusion-title-text fusion-title-size-five\" style=\"--awb-margin-bottom:0px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;--minFontSize:20;line-height:1.5;\"><span style=\"font-weight: 400;\"> <\/span><b>Le marketing aliment\u00e9 par l&#8217;IA<\/b><span style=\"font-weight: 400;\"> fournit une <\/span><b>approche intelligente, \u00e9volutive et ax\u00e9e sur les donn\u00e9es pour<\/b><span style=\"font-weight: 400;\"> pour :<\/span><\/h5><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><ul style=\"--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;--awb-circlecolor:var(--awb-color4);--awb-circle-yes-font-size:12.32px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>Identifier les prospects \u00e0 forte valeur ajout\u00e9e<\/b> gr\u00e2ce \u00e0 l&#8217;analyse pr\u00e9dictive<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>Automatiser le marketing personnalis\u00e9<\/b> \u00e0 grande \u00e9chelle <\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>Optimisez vos campagnes SEO et PPC<\/b> gr\u00e2ce au ciblage pilot\u00e9 par l&#8217;IA<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>G\u00e9n\u00e9rer un contenu technique<\/b> qui trouve un \u00e9cho aupr\u00e8s des publics techniques <\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-3 fusion-title-text fusion-title-size-five\" style=\"--awb-margin-top:32px;--awb-margin-bottom:0px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h5 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;--minFontSize:20;line-height:1.5;\"><span style=\"font-weight: 400;\"> <\/span><b>Le marketing aliment\u00e9 par l&#8217;IA<\/b><span style=\"font-weight: 400;\"> fournit une <\/span><b>approche intelligente, \u00e9volutive et ax\u00e9e sur les donn\u00e9es pour<\/b><span style=\"font-weight: 400;\"> pour :<\/span><\/h5><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><ul style=\"--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;--awb-circlecolor:var(--awb-color4);--awb-circle-yes-font-size:12.32px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>Augmentation de 35 % des prospects qualifi\u00e9s gr\u00e2ce au<\/b>marketing pilot\u00e9 par l&#8217;IA<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>45% d&#8217;engagement<\/b> en <b>plus<\/b> gr\u00e2ce au ciblage de contenu pilot\u00e9 par l&#8217;IA<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><b>28 % d&#8217;am\u00e9lioration des taux de conversion<\/b> gr\u00e2ce \u00e0 l&#8217;optimisation du calendrier des campagnes par l&#8217;IA<\/div><\/li><\/ul><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_blank\" rel=\"noopener noreferrer\" data-hover=\"icon_slide\" href=\"#video\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Voir l&#8217;IA en action<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:100px;--awb-padding-bottom:100px;--awb-padding-right-medium:30px;--awb-padding-left-medium:30px;--awb-background-color:var(--awb-color5);--awb-flex-wrap:wrap;\" ><div class=\"awb-background-pattern\" style=\"background-image:  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0.04 ;background-size:202%;mix-blend-mode:normal;\"><\/div><div class=\"awb-background-mask\" style=\"background-image:  url();opacity: 0.04 ;transform: scale(1, -1);mix-blend-mode:normal;\"><\/div><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_3_5 3_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.2%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.2%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ffffff;--awb-margin-bottom:35px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:65;line-height:1.0;\">Naviguer dans la complexit\u00e9 du marketing dans le secteur technologique<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-title title fusion-title-5 fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#ffffff;--awb-margin-bottom:10px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:30;line-height:1.4;\">Messages complexes et techniques<\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><ul style=\"--awb-margin-top:0px;--awb-textcolor:var(--awb-color1);--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;--awb-circlecolor:var(--awb-color4);--awb-circle-yes-font-size:12.32px;\" class=\"fusion-checklist fusion-checklist-3 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Traduire le <b>jargon technique en un marketing convaincant<\/b> qui s&#8217;adresse \u00e0 la fois aux <b>parties prenantes techniques et commerciales<\/b>.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">La <strong>g\u00e9n\u00e9ration de contenu assist\u00e9e par l&#8217;IA <\/strong>garantit la clart\u00e9 tout en conservant la profondeur technique.<\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-6 fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#ffffff;--awb-margin-top:10px;--awb-margin-bottom:10px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:30;line-height:1.4;\">Prise de d\u00e9cision multipartite<\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><ul style=\"--awb-margin-top:0px;--awb-textcolor:var(--awb-color1);--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;--awb-circlecolor:var(--awb-color4);--awb-circle-yes-font-size:12.32px;\" class=\"fusion-checklist fusion-checklist-4 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"> Les ventes de produits technologiques impliquent des <strong>directeurs techniques, des responsables informatiques, des directeurs financiers et des responsables des achats.<\/strong> <\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">L&#8217;IA permet une <strong>segmentation<\/strong> pr\u00e9cise <strong>et un message dynamique<\/strong> pour diff\u00e9rents personas. <\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-7 fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#ffffff;--awb-margin-top:10px;--awb-margin-bottom:10px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:30;line-height:1.4;\">Longs cycles de vente B2B<\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><ul style=\"--awb-margin-top:0px;--awb-textcolor:var(--awb-color1);--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;--awb-circlecolor:var(--awb-color4);--awb-circle-yes-font-size:12.32px;\" class=\"fusion-checklist fusion-checklist-5 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Les solutions technologiques d&#8217;entreprise n\u00e9cessitent un <strong>engagement soutenu <\/strong>tout au long des longs cycles d&#8217;achat. <\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><strong>Les s\u00e9quences de maturation des prospects<\/strong> pilot\u00e9es par l&#8217;IA am\u00e9liorent la conversion et r\u00e9duisent le taux de d\u00e9sabonnement. <\/div><\/li><\/ul><div class=\"fusion-title title fusion-title-8 fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#ffffff;--awb-margin-top:10px;--awb-margin-bottom:10px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:30;line-height:1.4;\">Surcharge et fragmentation des donn\u00e9es<\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><ul style=\"--awb-margin-top:0px;--awb-textcolor:var(--awb-color1);--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;--awb-circlecolor:var(--awb-color4);--awb-circle-yes-font-size:12.32px;\" class=\"fusion-checklist fusion-checklist-6 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Les entreprises technologiques collectent de grandes quantit\u00e9s de donn\u00e9es mais <strong>peinent \u00e0 en extraire des informations exploitables.<\/strong> <\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"> L <strong>&#8216;analyse en temps r\u00e9el et la mod\u00e9lisation pr\u00e9dictive <\/strong>aliment\u00e9es par l&#8217;IA optimisent l&#8217;efficacit\u00e9 du marketing.<\/div><\/li><\/ul><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-2 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_self\" data-hover=\"icon_slide\" href=\"#Unlock-AI-Powered-Growth\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Laissez l&#8217;IA r\u00e9soudre ces probl\u00e8mes<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:4.8%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-lottie fusion-lottie-2\" data-id=\"2\"><div class=\"fusion-lottie-animation\" data-path=\"https:\/\/marktg.ai\/wp-content\/uploads\/2021\/07\/animated-man-standing.json\" data-loop=\"0\" data-reverse=\"0\" data-speed=\"0.4\" data-trigger=\"none\" data-start_point=\"0\" data-end_point=\"100\"><lottie-player speed=\"0.4\"><\/lottie-player><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-color:var(--awb-color4);--awb-border-style:dotted;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:6%;--awb-padding-bottom:6%;--awb-padding-top-medium:30px;--awb-padding-bottom-medium:36px;--awb-padding-top-small:30px;--awb-padding-bottom-small:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:15px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-9 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:42px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-margin-bottom-medium:24px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\">Transformez votre marketing technologique avec des strat\u00e9gies bas\u00e9es sur l&#8217;IA<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-2\"><p>Nos solutions de marketing aliment\u00e9es par l&#8217;IA permettent aux entreprises technologiques de se d\u00e9marquer dans un paysage concurrentiel.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-animated\" style=\"--awb-padding-top-small:6%;--awb-padding-bottom-small:6%;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:50%;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInDown\" data-animationDuration=\"1.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-10 fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom:42px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-margin-bottom-medium:24px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:42;line-height:1.3;\">Principaux services :<\/h3><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-2 fusion-columns-total-6 fusion-content-boxes-1 content-boxes-icon-on-side content-left fusion-delayed-animation\" style=\"--awb-body-color:var(--awb-color6);--awb-title-color:var(--awb-color5);--awb-iconcolor:var(--awb-color5);--awb-margin-top:2px;--awb-margin-bottom:0px;--awb-hover-accent-color:var(--awb-color4);--awb-circle-hover-accent-color:var(--awb-color4);\" data-animation-delay=\"500\" data-animationOffset=\"top-mid-of-view\"><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);--awb-iconcolor:var(--awb-color5);--awb-content-padding-left:96px;\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-box content-icon-wrapper-yes icon-hover-animation-none fusion-animated\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\" style=\"-webkit-animation-duration: 500ms;animation-duration: 500ms;\"><span style=\"height:72px;width:72px;line-height:36px;border-color:var(--awb-color4);border-width:2px;border-style:solid;background-color:var(--awb-color4);margin-right:20px;box-sizing:content-box;border-radius:20px;\"><i style=\"border-color:var(--awb-color4);border-width:0px;background-color:var(--awb-color1);box-sizing:content-box;height:72px;width:72px;line-height:72px;border-radius:20px;position:relative;top:auto;left:auto;margin:0;border-radius:20px;font-size:36px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-chart-bar fas circle-yes\"><\/i><\/span><\/div><h5 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h5_typography-font-size:30px;--fontSize:30;line-height:1.5;padding-left:96px;\">Marketing de contenu aliment\u00e9 par l&#039;IA<\/h5><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>G\u00e9n\u00e9rer un contenu technique qui suscite l&#8217;int\u00e9r\u00eat et la conversion<\/li>\n<li>Articles de blog, livres blancs, \u00e9tudes de cas et documentation sur les produits aliment\u00e9s par l&#8217;IA<\/li>\n<li>Optimis\u00e9 pour l&#8217;optimisation des moteurs de recherche et personnalis\u00e9 pour les publics techniques et professionnels<\/li>\n<\/ul>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);--awb-iconcolor:var(--awb-color5);--awb-content-padding-left:96px;\" class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-box content-icon-wrapper-yes icon-hover-animation-none fusion-animated\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\" style=\"-webkit-animation-duration: 500ms;animation-duration: 500ms;\"><span style=\"height:72px;width:72px;line-height:36px;border-color:var(--awb-color4);border-width:2px;border-style:solid;background-color:var(--awb-color4);margin-right:20px;box-sizing:content-box;border-radius:20px;\"><i style=\"border-color:var(--awb-color4);border-width:0px;background-color:var(--awb-color1);box-sizing:content-box;height:72px;width:72px;line-height:72px;border-radius:20px;position:relative;top:auto;left:auto;margin:0;border-radius:20px;font-size:36px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-radiation fas circle-yes\"><\/i><\/span><\/div><h5 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h5_typography-font-size:30px;--fontSize:30;line-height:1.5;padding-left:96px;\">G\u00e9n\u00e9ration de la demande et \u00e9valuation des prospects par l&#039;IA<\/h5><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>Des informations bas\u00e9es sur l&#8217;IA pour identifier et prioriser les prospects<\/li>\n<li>L&#8217;IA pr\u00e9dictive identifie les prospects de grande valeur<\/li>\n<li>Flux de travail de maturation aliment\u00e9s par l&#8217;IA avec des s\u00e9quences d&#8217;e-mails hyper-personnalis\u00e9es<\/li>\n<\/ul>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);--awb-iconcolor:var(--awb-color5);--awb-content-padding-left:96px;\" class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-box content-icon-wrapper-yes icon-hover-animation-none fusion-animated\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\" style=\"-webkit-animation-duration: 500ms;animation-duration: 500ms;\"><span style=\"height:72px;width:72px;line-height:36px;border-color:var(--awb-color4);border-width:2px;border-style:solid;background-color:var(--awb-color4);margin-right:20px;box-sizing:content-box;border-radius:20px;\"><i style=\"border-color:var(--awb-color4);border-width:0px;background-color:var(--awb-color1);box-sizing:content-box;height:72px;width:72px;line-height:72px;border-radius:20px;position:relative;top:auto;left:auto;margin:0;border-radius:20px;font-size:36px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-bullseye fas circle-yes\"><\/i><\/span><\/div><h5 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h5_typography-font-size:30px;--fontSize:30;line-height:1.5;padding-left:96px;\">Optimisation SEO et PPC am\u00e9lior\u00e9e par l&#039;IA<\/h5><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>Maximiser la visibilit\u00e9 des recherches et la performance des publicit\u00e9s gr\u00e2ce \u00e0 l&#8217;IA&#8221;.<\/li>\n<li><b>Analyse de l&#8217;intention des mots cl\u00e9s pilot\u00e9e par l&#8217;IA<\/b><\/li>\n<li><b>Optimisation automatis\u00e9e des d\u00e9penses publicitaires<\/b> pour am\u00e9liorer le <b>ROAS<\/b><\/li>\n<\/ul>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);--awb-iconcolor:var(--awb-color5);--awb-content-padding-left:96px;\" class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-box content-icon-wrapper-yes icon-hover-animation-none fusion-animated\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\" style=\"-webkit-animation-duration: 500ms;animation-duration: 500ms;\"><span style=\"height:72px;width:72px;line-height:36px;border-color:var(--awb-color4);border-width:2px;border-style:solid;background-color:var(--awb-color4);margin-right:20px;box-sizing:content-box;border-radius:20px;\"><i style=\"border-color:var(--awb-color4);border-width:0px;background-color:var(--awb-color1);box-sizing:content-box;height:72px;width:72px;line-height:72px;border-radius:20px;position:relative;top:auto;left:auto;margin:0;border-radius:20px;font-size:36px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-eye fas circle-yes\"><\/i><\/span><\/div><h5 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h5_typography-font-size:30px;--fontSize:30;line-height:1.5;padding-left:96px;\">Marketing bas\u00e9 sur les comptes (ABM) pilot\u00e9 par l&#039;IA<\/h5><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>Campagnes ABM hyper-personnalis\u00e9es pour des cibles de grande valeur&#8221;.<\/li>\n<li><b>Ciblage des comptes d&#8217;entreprise<\/b> gr\u00e2ce \u00e0 l&#8217;IA<b><\/b><\/li>\n<li><b>Suivi automatis\u00e9 et suivi de l&#8217;engagement<\/b><\/li>\n<\/ul>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);--awb-iconcolor:var(--awb-color5);--awb-content-padding-left:96px;\" class=\"fusion-column content-box-column content-box-column content-box-column-5 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-box content-icon-wrapper-yes icon-hover-animation-none fusion-animated\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\" style=\"-webkit-animation-duration: 500ms;animation-duration: 500ms;\"><span style=\"height:72px;width:72px;line-height:36px;border-color:var(--awb-color4);border-width:2px;border-style:solid;background-color:var(--awb-color4);margin-right:20px;box-sizing:content-box;border-radius:20px;\"><i style=\"border-color:var(--awb-color4);border-width:0px;background-color:var(--awb-color1);box-sizing:content-box;height:72px;width:72px;line-height:72px;border-radius:20px;position:relative;top:auto;left:auto;margin:0;border-radius:20px;font-size:36px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-robot fas circle-yes\"><\/i><\/span><\/div><h5 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h5_typography-font-size:30px;--fontSize:30;line-height:1.5;padding-left:96px;\">IA conversationnelle et Chatbots<\/h5><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>Engagement et qualification des prospects 24h\/24 et 7j\/7 gr\u00e2ce \u00e0 l&#8217;IA<\/li>\n<li><b>Chatbots d&#8217;IA pour les demandes de renseignements sur les produits, la qualification des prospects et l&#8217;assistance.<\/b><\/li>\n<li><b>S\u00e9quences de maturation automatis\u00e9es<\/b><span style=\"font-weight: 400;\"> pour augmenter l&#8217;engagement<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:rgba(255,255,255,0);--awb-iconcolor:var(--awb-color5);--awb-content-padding-left:96px;\" class=\"fusion-column content-box-column content-box-column content-box-column-6 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-box content-icon-wrapper-yes icon-hover-animation-none fusion-animated\" data-animationType=\"fadeInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\" style=\"-webkit-animation-duration: 500ms;animation-duration: 500ms;\"><span style=\"height:72px;width:72px;line-height:36px;border-color:var(--awb-color4);border-width:2px;border-style:solid;background-color:var(--awb-color4);margin-right:20px;box-sizing:content-box;border-radius:20px;\"><i style=\"border-color:var(--awb-color4);border-width:0px;background-color:var(--awb-color1);box-sizing:content-box;height:72px;width:72px;line-height:72px;border-radius:20px;position:relative;top:auto;left:auto;margin:0;border-radius:20px;font-size:36px;\" aria-hidden=\"true\" class=\"fontawesome-icon fa-chart-line fas circle-yes\"><\/i><\/span><\/div><h5 class=\"content-box-heading fusion-responsive-typography-calculated\" style=\"--h5_typography-font-size:30px;--fontSize:30;line-height:1.5;padding-left:96px;\">  Analyses et rapports marketing pilot\u00e9s par l&#039;IA<\/h5><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<ul>\n<li>Des informations exploitables gr\u00e2ce \u00e0 l&#8217;analyse de l&#8217;IA en temps r\u00e9el<\/li>\n<li><b>Tableaux de bord marketing aliment\u00e9s par l&#8217;IA<\/b> ou suivi des campagnes en temps r\u00e9el.<\/li>\n<li><b>L&#8217;analyse pr\u00e9dictive pour l&#8217;ajustement des strat\u00e9gies de marketing<\/b><\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-3 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_self\" data-hover=\"icon_slide\" href=\"#Unlock-AI-Powered-Growth\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">\u00c9laborons votre strat\u00e9gie bas\u00e9e sur l&#8217;IA<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color6);--link_color: var(--awb-color6);--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:80px;--awb-padding-right:30px;--awb-padding-bottom:80px;--awb-padding-left:30px;--awb-padding-bottom-medium:50px;--awb-padding-bottom-small:0px;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-background-color:var(--awb-color3);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_3_4 3_4 fusion-flex-column fusion-flex-align-self-center fusion-animated\" style=\"--awb-padding-top-small:0px;--awb-bg-size:cover;--awb-width-large:75%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.56%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:4.32%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:40px;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeIn\" data-animationDuration=\"1.0\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-11 fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color5);--awb-margin-top:10px;--awb-margin-bottom:30px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:30px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\">Lire les derni\u00e8res nouvelles<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-separator\" style=\"align-self: flex-start;margin-right:auto;margin-bottom:0px;width:100%;max-width:80px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color3);border-color:var(--awb-color3);border-top-width:3px;\"><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_4 1_4 fusion-flex-column fusion-flex-align-self-stretch fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:0px;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeIn\" data-animationDuration=\"1.0\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-end fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.96%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:0px;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeIn\" data-animationDuration=\"1.0\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-end fusion-content-layout-column\"><div class=\"fusion-blog-shortcode fusion-blog-shortcode-1 fusion-blog-archive fusion-blog-layout-medium-alternate fusion-blog-no\"><div class=\"fusion-posts-container fusion-posts-container-no fusion-no-meta-info fusion-blog-rollover\" data-pages=\"1\"><article id=\"blog-1-post-20817\" class=\"fusion-post-medium-alternate post-20817 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee tag-ai-marketing-fr tag-ai-sur-mesure tag-technology-fr\">\n<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">17<\/span><span class=\"fusion-month-year\">06, 2025<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div>\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper fusion-image-size-fixed\" aria-haspopup=\"true\">\n\t\t\t\t<img data-recalc-dims=\"1\" decoding=\"async\" width=\"320\" height=\"202\" src=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI.jpg?resize=320%2C202&#038;ssl=1\" class=\"attachment-blog-medium size-blog-medium lazyload wp-post-image\" alt=\"Enterprise AI Marketing by marktgAI\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271024%27%20height%3D%271536%27%20viewBox%3D%270%200%201024%201536%27%3E%3Crect%20width%3D%271024%27%20height%3D%271536%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI-320x202.jpg\" data-srcset=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI.jpg?resize=320%2C202&amp;ssl=1 320w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI.jpg?zoom=2&amp;resize=320%2C202&amp;ssl=1 640w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI.jpg?resize=700%2C441&amp;ssl=1 700w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI.jpg?zoom=3&amp;resize=320%2C202&amp;ssl=1 960w\" data-sizes=\"auto\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/marktg.ai\/fr\/17\/06\/2025\/comment-les-modeles-de-marketing-personnalises-par-lia-transforment-la-croissance-de-la-technologie\/\">Comment les mod\u00e8les de marketing personnalis\u00e9s par l&#8217;IA transforment la croissance de la technologie<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2025\/06\/Enterprise-AI-Marketing-by-marktgAI.jpg?fit=1024%2C1536&ssl=1\" data-options=\"\" data-id=\"20817\" data-rel=\"iLightbox[gallery]\" data-title=\"Enterprise AI Marketing by marktgAI\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/marktg.ai\/fr\/17\/06\/2025\/comment-les-modeles-de-marketing-personnalises-par-lia-transforment-la-croissance-de-la-technologie\/\" aria-label=\"Comment les mod\u00e8les de marketing personnalis\u00e9s par l&#8217;IA transforment la croissance de la technologie\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\">Comment les mod\u00e8les de marketing personnalis\u00e9s par l&#8217;IA transforment la croissance de la technologie<\/h2><div class=\"fusion-post-content-container\"><p>Les entreprises technologiques sont souvent des pionni\u00e8res en mati\u00e8re d'innovation : elles lancent des produits r\u00e9volutionnaires, r\u00e9inventent des mod\u00e8les commerciaux et se d\u00e9veloppent \u00e0 l'\u00e9chelle mondiale en un temps record. Mais en mati\u00e8re de marketing, m\u00eame les marques technologiques les plus sophistiqu\u00e9es sont confront\u00e9es \u00e0 un d\u00e9fi[...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/article>\n<article id=\"blog-1-post-19398\" class=\"fusion-post-medium-alternate post-19398 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee tag-technology-fr\">\n<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">9<\/span><span class=\"fusion-month-year\">12, 2024<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div>\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper fusion-image-size-fixed\" aria-haspopup=\"true\">\n\t\t\t\t<img data-recalc-dims=\"1\" decoding=\"async\" width=\"320\" height=\"202\" src=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI.webp?resize=320%2C202&#038;ssl=1\" class=\"attachment-blog-medium size-blog-medium lazyload wp-post-image\" alt=\"AI Marketing Technology Industry by marktgAI\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271024%27%20height%3D%271024%27%20viewBox%3D%270%200%201024%201024%27%3E%3Crect%20width%3D%271024%27%20height%3D%271024%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI-320x202.webp\" data-srcset=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI.webp?resize=320%2C202&amp;ssl=1 320w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI.webp?zoom=2&amp;resize=320%2C202&amp;ssl=1 640w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI.webp?resize=700%2C441&amp;ssl=1 700w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI.webp?zoom=3&amp;resize=320%2C202&amp;ssl=1 960w\" data-sizes=\"auto\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/marktg.ai\/fr\/09\/12\/2024\/ai-marketing-solutions-for-the-technology-industry-un-guide-strategique-pour-2025\/\">AI Marketing Solutions for the Technology Industry : Un guide strat\u00e9gique pour 2025<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/12\/AI-Marketing-Technology-Industry-by-marktgAI.webp?fit=1024%2C1024&ssl=1\" data-options=\"\" data-id=\"19398\" data-rel=\"iLightbox[gallery]\" data-title=\"AI Marketing Technology Industry by marktgAI\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/marktg.ai\/fr\/09\/12\/2024\/ai-marketing-solutions-for-the-technology-industry-un-guide-strategique-pour-2025\/\" aria-label=\"AI Marketing Solutions for the Technology Industry : Un guide strat\u00e9gique pour 2025\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\">AI Marketing Solutions for the Technology Industry : Un guide strat\u00e9gique pour 2025<\/h2><div class=\"fusion-post-content-container\"><p>L'industrie technologique se trouve \u00e0 l'intersection d'une innovation rapide et d'une demande complexe du march\u00e9. Pour prosp\u00e9rer, les entreprises technologiques ont besoin de strat\u00e9gies marketing qui s'adaptent \u00e0 leur rythme d'innovation et s'adressent \u00e0 des publics tr\u00e8s techniques. Les solutions marketing bas\u00e9es sur l'IA transforment le paysage,[...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/article>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"vid\u00e9o\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color4);--link_color: var(--awb-color8);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:96px;--awb-padding-bottom:96px;--awb-background-color:var(--awb-color6);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_4_5 4_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:80%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.4%;--awb-margin-bottom-large:72px;--awb-spacing-left-large:2.4%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-12 fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color8);--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer\"><\/span><h2 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\">Regardez : Strat\u00e9gies bas\u00e9es sur l&#8217;IA pour le <span style=\"color: var(--awb-color1);\">succ\u00e8s du marketing technologique<\/span><\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-content-alignment:center;--awb-text-color:var(--awb-color1);--awb-margin-bottom:0px;\"><p><strong>Principaux enseignements<\/strong><\/p>\n<\/div><ul style=\"--awb-item-padding-top:2px;--awb-iconcolor:var(--awb-color4);--awb-textcolor:var(--awb-color1);--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;\" class=\"fusion-checklist fusion-checklist-7 type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><span style=\"font-weight: 400;\">La g\u00e9n\u00e9ration de leads par l&#8217;IA <\/span><b>Augmenter le chiffre d&#8217;affaires des entreprises technologiques<\/b><b><br \/>\n<\/b><\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"><span style=\"font-weight: 400;\"> L&#8217;IA dans <\/span><b>SEO et marketing de contenu<\/b><span style=\"font-weight: 400;\"> am\u00e9liore les classements dans les moteurs de recherche<\/span> <\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p><b>Applications concr\u00e8tes<\/b><span style=\"font-weight: 400;\"> de l&#8217;IA dans le marketing technologique<\/span><\/p>\n<\/div><\/li><\/ul><div class=\"fusion-text fusion-text-4 fusion-text-no-margin\" style=\"--awb-margin-bottom:0px;\"><p><strong>Questions de l&#8217;enqu\u00eate :  <\/strong><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_4_5 4_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:80%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.4%;--awb-margin-bottom-large:72px;--awb-spacing-left-large:2.4%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:360px;--awb-align-self:center;--awb-width:100%;\"><div class=\"video-shortcode\"><lite-youtube videoid=\"RCwm_6rtmMw\" class=\"landscape\" params=\"wmode=transparent&autoplay=1&amp;enablejsapi=1\" title=\"YouTube video player 1\" data-button-label=\"Play Video\" width=\"600\" height=\"360\" data-thumbnail-size=\"auto\" data-no-cookie=\"on\"><\/lite-youtube><\/div><\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-4 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_blank\" rel=\"noopener noreferrer\" data-hover=\"icon_slide\" href=\"https:\/\/www.youtube.com\/watch?v=RCwm_6rtmMw\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">S&#8217;abonner pour recevoir plus d&#8217;informations sur le marketing de l&#8217;IA<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:100px;--awb-padding-bottom:100px;--awb-background-color:var(--awb-color5);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1200px + 100px );margin-left: calc(-100px \/ 2 );margin-right: calc(-100px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion-flex-column\" style=\"--awb-padding-top-small:60px;--awb-bg-size:cover;--awb-width-large:45%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-margin-bottom-small:40px;--awb-spacing-left-small:50px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><a class=\"fusion-modal-text-link\" data-toggle=\"modal\" data-target=\".fusion-modal.spotify\" href=\"#\"><iframe style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/episode\/3yV46Nyfwpua6sEX4yQ6H9?utm_source=generator\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/a><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-margin-bottom:20px;--awb-max-width:150px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"512\" height=\"512\" title=\"clipart1711928\" src=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?fit=512%2C512&ssl=1\" data-orig-src=\"https:\/\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png\" alt class=\"lazyload img-responsive wp-image-18983\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27512%27%20height%3D%27512%27%20viewBox%3D%270%200%20512%20512%27%3E%3Crect%20width%3D%27512%27%20height%3D%27512%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=66%2C66&amp;ssl=1 66w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=416%2C416&amp;ssl=1 416w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?resize=500%2C500&amp;ssl=1 500w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/10\/clipart1711928.png?w=512&amp;ssl=1 512w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 512px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-13 fusion-no-small-visibility fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom:25px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:65;line-height:1.0;\">\u00c9coutez : Comment l&#8217;IA remod\u00e8le le marketing de l&#8217;industrie technologique<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-title title fusion-title-14 fusion-no-small-visibility fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom:25px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:30;line-height:1.4;\"><b>Points forts du podcast<\/b><\/h4><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-5 fusion-text-no-margin\" style=\"--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color1);--awb-margin-bottom:30px;\"><ul>\n<li><b>Personnalisation et automatisation pilot\u00e9es par l&#8217;IAin<\/b>tech marketing<\/li>\n<li><b>Le r\u00f4le de l&#8217;analyse pr\u00e9dictive<\/b> dans la g\u00e9n\u00e9ration de la demande<\/li>\n<li><b>Tendances futures et applications concr\u00e8tes de l&#8217;IA dans le marketing technologique<\/b><\/li>\n<\/ul>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-5 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_blank\" rel=\"noopener noreferrer\" data-hover=\"icon_slide\" href=\"https:\/\/creators.spotify.com\/pod\/show\/marktgai\/episodes\/Revolutionizing-Tech-Marketing-The-AI-Advantage-e2vs3df\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Suivez notre podcast sur le marketing de l&#8217;IA<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:100px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1200px + 100px );margin-left: calc(-100px \/ 2 );margin-right: calc(-100px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"400\" height=\"1200\" title=\"AI in Marketing by mAI (1)\" src=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/09\/AI-in-Marketing-by-mAI-1-2.jpg?fit=400%2C1200&ssl=1\" data-orig-src=\"https:\/\/marktg.ai\/wp-content\/uploads\/2024\/09\/AI-in-Marketing-by-mAI-1-2.jpg\" alt class=\"lazyload img-responsive wp-image-18670\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%271200%27%20viewBox%3D%270%200%20400%201200%27%3E%3Crect%20width%3D%27400%27%20height%3D%271200%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/09\/AI-in-Marketing-by-mAI-1-2.jpg?resize=100%2C300&amp;ssl=1 100w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/09\/AI-in-Marketing-by-mAI-1-2.jpg?resize=200%2C600&amp;ssl=1 200w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/09\/AI-in-Marketing-by-mAI-1-2.jpg?resize=341%2C1024&amp;ssl=1 341w, https:\/\/i0.wp.com\/marktg.ai\/wp-content\/uploads\/2024\/09\/AI-in-Marketing-by-mAI-1-2.jpg?w=400&amp;ssl=1 400w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion-flex-column\" style=\"--awb-padding-top-small:60px;--awb-bg-size:cover;--awb-width-large:45%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-15 fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color5);--awb-margin-bottom:25px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:var(--awb-typography1-text-transform);--fontSize:65;line-height:1.0;\">L&#8217;IA dans le marketing : Principaux avantages et applications<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color6);\"><p>Principaux enseignements<\/p>\n<\/div><ul style=\"--awb-margin-top:0px;--awb-item-padding-top:2px;--awb-iconcolor:var(--awb-color5);--awb-line-height:23.8px;--awb-icon-width:23.8px;--awb-icon-height:23.8px;--awb-icon-margin:9.8px;--awb-content-margin:33.6px;\" class=\"fusion-checklist fusion-checklist-8 type-icons\"><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\"> Personnalisation accrue.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Am\u00e9lioration de l&#8217;efficacit\u00e9.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Prise de d\u00e9cision fond\u00e9e sur des donn\u00e9es. <\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Analyse pr\u00e9dictive.<\/div><\/li><li class=\"fusion-li-item\" style=\"\"><span class=\"icon-wrapper circle-no\"><i class=\"fusion-li-icon awb-investment-tick\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">Optimisation des d\u00e9penses publicitaires.<\/div><\/li><\/ul><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-6 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_blank\" rel=\"noopener noreferrer\" data-hover=\"icon_slide\" href=\"https:\/\/marktg.ai\/download\/19236\/?tmstv=1730720186\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">T\u00e9l\u00e9chargez l&#8217;infographie compl\u00e8te<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:8%;--awb-padding-bottom:8%;--awb-padding-top-medium:8%;--awb-padding-bottom-medium:8%;--awb-padding-top-small:8%;--awb-padding-bottom-small:40px;--awb-background-color:#eef2f5;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInDown\" data-animationDuration=\"1.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-16 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:42px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-margin-bottom-medium:24px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\">Guide complet : L&#8217;IA dans le marketing<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-7\"><p>Plongez au c\u0153ur de l&#8217;IA marketing gr\u00e2ce \u00e0 notre eBook d\u00e9taill\u00e9. D\u00e9couvrez les principes fondamentaux, les applications cl\u00e9s et les tendances futures de l&#8217;IA dans le secteur du marketing. <\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-7 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_blank\" rel=\"noopener noreferrer\" data-hover=\"icon_slide\" href=\"https:\/\/marktg.ai\/download\/19241\/?tmstv=1730720328\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">T\u00e9l\u00e9chargez le livre \u00e9lectronique gratuit <\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:7.68%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><img decoding=\"async\" width=\"600\" height=\"400\" title=\"Ebooks\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27400%27%20viewBox%3D%270%200%20600%20400%27%3E%3Crect%20width%3D%27600%27%20height%3D%27400%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/marktg.ai\/wp-content\/uploads\/2024\/08\/Ebooks.gif\" alt class=\"lazyload img-responsive wp-image-18494\"\/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:5%;--awb-padding-bottom:5%;--awb-padding-top-medium:8%;--awb-padding-bottom-medium:8%;--awb-padding-top-small:8%;--awb-padding-bottom-small:40px;--awb-background-color:#eef2f5;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:50%;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInDown\" data-animationDuration=\"1.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-17 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:42px;--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-margin-bottom-medium:24px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\">Guide complet : Planification strat\u00e9gique aliment\u00e9e par l&#8217;IA pour les sp\u00e9cialistes du marketing<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-18 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-animated\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:var(--awb-color7);--awb-bg-color-hover:var(--awb-color7);--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:40px;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.8\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-8 fusion-text-no-margin\" style=\"--awb-font-size:var(--awb-typography4-font-size);--awb-line-height:var(--awb-typography4-line-height);--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color6);--awb-margin-top:0px;--awb-margin-bottom:30px;\"><p><i><span style=\"font-weight: 400;\">&#8220;La strat\u00e9gie de g\u00e9n\u00e9ration de demande aliment\u00e9e par l&#8217;IA de marktgAI nous a permis d&#8217;augmenter nos prospects de 60 %. &#8220;<\/span><\/i><\/p>\n<\/div><div class=\"fusion-text fusion-text-9 fusion-text-no-margin\" style=\"--awb-line-height:var(--awb-typography2-line-height);--awb-letter-spacing:var(--awb-typography2-letter-spacing);--awb-text-transform:var(--awb-typography2-text-transform);--awb-text-color:var(--awb-color5);--awb-margin-top:0px;--awb-margin-bottom:0px;\"><p><strong>Vice-pr\u00e9sident du marketing, soci\u00e9t\u00e9 SaaS<\/strong> <\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-animated\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:var(--awb-color7);--awb-bg-color-hover:var(--awb-color7);--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:40px;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.8\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-10 fusion-text-no-margin\" style=\"--awb-font-size:var(--awb-typography4-font-size);--awb-line-height:var(--awb-typography4-line-height);--awb-letter-spacing:var(--awb-typography4-letter-spacing);--awb-text-transform:var(--awb-typography4-text-transform);--awb-text-color:var(--awb-color6);--awb-margin-top:0px;--awb-margin-bottom:30px;\"><p><i><span style=\"font-weight: 400;\">&#8220;La g\u00e9n\u00e9ration de contenu pilot\u00e9e par l&#8217;IA nous a permis de produire des blogs techniques quatre fois plus vite !&#8221;<\/span><\/i><\/p>\n<\/div><div class=\"fusion-text fusion-text-11 fusion-text-no-margin\" style=\"--awb-line-height:var(--awb-typography2-line-height);--awb-letter-spacing:var(--awb-typography2-letter-spacing);--awb-text-transform:var(--awb-typography2-text-transform);--awb-text-color:var(--awb-color5);--awb-margin-top:0px;--awb-margin-bottom:0px;\"><p><strong>Directeur du contenu, entreprise de cybers\u00e9curit\u00e9<\/strong><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-20 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:32px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:50%;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInDown\" data-animationDuration=\"1.6\" data-animationOffset=\"top-mid-of-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-8 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_self\" data-hover=\"icon_slide\" href=\"#Unlock-AI-Powered-Growth\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Lancez-vous d\u00e8s aujourd&#8217;hui dans le marketing par l&#8217;IA<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-21 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:7.68%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-color:var(--awb-color5);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:120px;--awb-padding-bottom:100px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.3\" data-animationOffset=\"top-mid-of-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-22 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-18 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:65;line-height:1.0;\">L&#8217;IA dans le marketing technologique : Les r\u00e9ponses \u00e0 vos questions<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep- sep-solid\" style=\"border-color:var(--awb-color3);\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-23 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-padding-top-medium:32px;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:75%;--awb-order-medium:0;--awb-spacing-right-medium:2.56%;--awb-spacing-left-medium:2.56%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-12 fusion-text-no-margin\" style=\"--awb-margin-right:16px;--awb-margin-bottom:0px;\"><p>Vous trouverez ici les r\u00e9ponses aux questions les plus courantes concernant nos services de marketing pilot\u00e9 par l&#8217;IA. Si votre question n&#8217;y figure pas, veuillez nous contacter pour obtenir de l&#8217;aide.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-9 fusion-button-default-span fusion-button-default-type fusion-animated fusion-has-button-gradient\" style=\"--awb-margin-top:32px;--awb-padding-top:20px;--awb-padding-right:30px;--awb-padding-bottom:20px;--awb-padding-left:30px;--button_bevel_color:var(--awb-color7);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color1);--button_border_color:var(--awb-color3);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:5px;--button_border_width-left:0px;--button-border-radius-top-left:0px;--button-border-radius-top-right:0px;--button-border-radius-bottom-right:0px;--button-border-radius-bottom-left:0px;--button_gradient_angle:50deg;--button_gradient_top_color:var(--awb-color5);--button_gradient_bottom_color:var(--awb-color8);--button_gradient_top_color_hover:var(--awb-color6);--button_gradient_bottom_color_hover:var(--awb-color7);--button_text_transform:capitalize;--button_font_size:18px;--button_typography-letter-spacing:0em;--awb-animation-color:var(--awb-color8);\" data-animationType=\"revealInDown\" data-animationDuration=\"0.6\" data-animationOffset=\"top-mid-of-view\" target=\"_self\" data-hover=\"icon_slide\" href=\"#Unlock-AI-Powered-Growth\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Parlez \u00e0 un expert en marketing de l&#8217;IA<\/span><i class=\"icon-ui-Frame-68 awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-24 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-25 fusion_builder_column_3_5 3_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.2%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.2%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:3;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"accordian fusion-accordian\" style=\"--awb-border-size:0px;--awb-icon-size:20px;--awb-content-font-size:var(--awb-typography4-font-size);--awb-icon-alignment:left;--awb-hover-color:var(--awb-color1);--awb-border-color:hsla(var(--awb-color1-h),var(--awb-color1-s),calc( var(--awb-color1-l) - 2% ),var(--awb-color1-a));--awb-background-color:hsla(var(--awb-color1-h),var(--awb-color1-s),calc( var(--awb-color1-l) - 2% ),var(--awb-color1-a));--awb-divider-color:var(--awb-color5);--awb-divider-hover-color:var(--awb-color5);--awb-icon-color:var(--awb-color8);--awb-title-color:var(--awb-color5);--awb-content-color:var(--awb-color6);--awb-icon-box-color:var(--awb-color8);--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:var(--awb-typography1-font-family);--awb-title-font-weight:var(--awb-typography1-font-weight);--awb-title-font-style:var(--awb-typography1-font-style);--awb-title-font-size:22px;--awb-content-font-family:var(--awb-typography4-font-family);--awb-content-font-weight:var(--awb-typography4-font-weight);--awb-content-font-style:var(--awb-typography4-font-style);\"><div class=\"panel-group fusion-toggle-icon-unboxed\" id=\"accordion-19398-1\"><div class=\"fusion-panel panel-default panel-9a50b8fd97b8d419d fusion-toggle-no-divider fusion-toggle-boxed-mode\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_9a50b8fd97b8d419d\"><a class=\"active\" aria-expanded=\"true\" aria-controls=\"9a50b8fd97b8d419d\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-19398-1\" data-target=\"#9a50b8fd97b8d419d\" href=\"#9a50b8fd97b8d419d\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Comment l&#039;IA am\u00e9liore-t-elle la g\u00e9n\u00e9ration de leads technologiques B2B ?<\/span><\/a><\/h3><\/div><div id=\"9a50b8fd97b8d419d\" class=\"panel-collapse collapse in\" aria-labelledby=\"toggle_9a50b8fd97b8d419d\"><div class=\"panel-body toggle-content fusion-clearfix\">Les mod\u00e8les pr\u00e9dictifs d&#8217;IA classent et hi\u00e9rarchisent les prospects. <\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-ede6d73ad36d5a29e fusion-toggle-no-divider fusion-toggle-boxed-mode\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_ede6d73ad36d5a29e\"><a aria-expanded=\"false\" aria-controls=\"ede6d73ad36d5a29e\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-19398-1\" data-target=\"#ede6d73ad36d5a29e\" href=\"#ede6d73ad36d5a29e\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Quels sont les meilleurs outils d&#039;IA pour le contenu technique ?<\/span><\/a><\/h3><\/div><div id=\"ede6d73ad36d5a29e\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_ede6d73ad36d5a29e\"><div class=\"panel-body toggle-content fusion-clearfix\">Les mod\u00e8les d&#8217;IA aliment\u00e9s par GPT optimisent le contenu. <\/div><\/div><\/div><div class=\"fusion-panel panel-default panel-75fe691f8f376fb77 fusion-toggle-no-divider fusion-toggle-boxed-mode\"><div class=\"panel-heading\"><h3 class=\"panel-title toggle\" id=\"toggle_75fe691f8f376fb77\"><a aria-expanded=\"false\" aria-controls=\"75fe691f8f376fb77\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-19398-1\" data-target=\"#75fe691f8f376fb77\" href=\"#75fe691f8f376fb77\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Comment l&#039;IA permet-elle de raccourcir les longs cycles de vente des produits technologiques ?  <\/span><\/a><\/h3><\/div><div id=\"75fe691f8f376fb77\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_75fe691f8f376fb77\"><div class=\"panel-body toggle-content fusion-clearfix\">Les s\u00e9quences de maturation aliment\u00e9es par l&#8217;IA maintiennent l&#8217;int\u00e9r\u00eat des clients potentiels. <\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-26 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:4.8%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-lottie fusion-lottie-3\" data-id=\"3\" style=\"--awb-margin-bottom:15px;--awb-max-width:70%;--awb-width:100%;\"><div class=\"fusion-lottie-animation\" 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l&#8217;IA<\/p>\n","protected":false},"author":3,"featured_media":19726,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"nf_dc_page":"","content-type":"","footnotes":""},"portfolio_category":[397],"portfolio_skills":[332,333],"portfolio_tags":[],"class_list":["post-19854","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-lindustrie","portfolio_skills-css-html-fr","portfolio_skills-javascript-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing pilot\u00e9 par l&#039;IA pour l&#039;industrie technologique - marktgAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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